Client: Rackspace
Industry: Cloud Computing & Hosting Services

🚀 The Challenge

• 🎯 Fragmented customer alerts across platforms → Poor engagement
• 🎯 No real-time iOS/Android push notifications → Delayed responses
• 🎯 Manual Salesforce workflows → Inefficient communication

Objective: Build a unified Notification Center with mobile alerts and CRM integration to boost engagement and operational efficiency.

👨‍💻 My Role as Product Owner

• ✔ Defined product vision and roadmap for cross-platform notifications
• ✔ Authored 50+ Gherkin-based user stories for engineering/QA alignment
• ✔ Led Salesforce Cloud integration with dev/admin teams
• ✔ Executed UAT test plans and post-launch optimizations (65% adoption in 30 days)

🛠️ Key Features & Solutions

✅ Centralized Notification Management

• 📌 Unified dashboard → Customizable alert preferences
• 📌 Role-based tagging → Critical vs. non-critical alerts

📱 Mobile Push Notifications

• 📌 Real-time iOS/Android alerts → 40% faster incident resolution
• 📌 Priority configurability → Reduced user notification fatigue

🔗 Salesforce Automation

• 📌 CRM sync → 30% fewer manual updates
• 📌 Customer insights → Personalized communication

🔍 Quality Assurance

• 📌 Gherkin criteria → 90% requirement-test alignment
• 📌 End-to-end testing → Zero critical post-launch bugs

📈 Impact & Results

• 🚀 65% adoption within 1 month
• 📢 50% faster customer response times
• ⚡ 30% reduction in manual workflows

🎯 Key Takeaways

• 💡 Unified platforms → 2x engagement lift
• 📱 Mobile-first alerts → Real-time transparency
• 🔗 CRM automation → Operational silos eliminated
• 🛠️ Behavior-driven development → 25% fewer scope changes