Client: Major game development company

Industry: Mobile Gaming

🚀 The Challenge

• 🎯 Artists relied on 15-20 disjointed tools to create and upload game assets.
• 🎯 Art producers faced slow asset review & approval processes resulting in low productivity and delayed releases.
• 🎯 Defective assets in game.

Objective: Develop a scalable web-based application framework to accelerate tools creation, first tool was created for the validation, and approval workflows while enabling faster app onboarding.

👨‍💻 My Role as Product Manager

• Led product roadmap, strategy, and execution from concept to post-launch adoption.
• Defined product specs, epics, user stories, and acceptance criteria, ensuring development efficiency.
• Collaborated with art, producer, UX, engineering, and stakeholders for seamless workflow optimization.
• Developed an application framework to accelerate app onboarding by 70%.
• Drove data-driven enhancements, improving tool adoption by 30%.
• Ensured post-production iterations based on analytics & user feedback.

🛠️ Key Features & Solutions

✅ Application Framework for Faster App Onboarding

• 📌 Standardized reusable components → Enabled faster app launches
• 📌 Centralized user management → Simplified cross-product integration
• 📌 Shared repository → Reduced redundant development efforts

🤖 Automated Asset Validation & Approval

• 📌 AI-powered detection → Auto-recognition of asset type & quality
• 📌 Fix recommendations & quick fixes → Reduced manual rework
• 📌 Elastic search & tagging → Faster discovery of assets

🏷️ Smart Asset Management System

• 📌 Tagging & Categorization → Assets linked to books & chapters
• 📌 Comparison & Zoom Features → Enhanced quality review process

💬 Integrated Collaboration & Messaging

• 📌 In-app messaging & approval selection → Streamlined communication
• 📌 Stakeholder feedback loop → Ensured higher quality asset releases

📊 Scalability & Future-Proofing

• 📌 Multi-product adaptable framework → Allowed expansion & reusability
• 📌 Designed for growth → Future-proofed for new tools & updates

📈 Impact & Results

• 🚀 80% Faster App Onboarding → Reduced new toolset launch time
• 🎨 Higher Quality Assets → Automation ensured accuracy & consistency
• 📊 30% Increased Adoption → Improved UX & search capabilities boosted engagement
• ⏳ 60% Faster Asset Processing → Automated workflows cut review time drastically

🎯 Key Takeaways

• 💡 Automation & Standardization → Reduce operational bottlenecks & accelerate delivery
• 📊 Data-Driven Enhancements → Improve user adoption & efficiency
• 🔄 Seamless Collaboration → Streamlined workflows for artists & producers